Week 7
Assignment 1:
I found this flowchart so useful and pertinent that we put a
color copies in plastic sleeves and posted the flowchart prominently in our
Teen area!
Assignment 2:
I read “Not Just For Teens.”
I think the YA crossover trend is due to many of the factors cited in
the article: arrested development on the part of adult readers and the
universal appeal of the coming-of-age story (very little is ever more vividly
felt or remembered than those agonizing teen years), along with a higher
quality of writing that one finds in many books written for high school aged
readers these days. Teen novels can be
another form of escape for adults who want to retreat from the pressures of
routine adult concerns, like the genres of romance, mystery, sci fi, teen
vampires….
I also read “New Adult: Needless Marketing-Speak or Valued
Subgenre?” “New Adult” won’t catch on
with readers who are adults: they associate “New Adult” with newly released books
for adults. Duh. I do see that marketers could find a niche
for the college-age/post college-age female reader—and as one person commented,
why not call this subgenre “college-age fiction”? And let’s be frank here: we all are really talking about books that
have girl-appeal. Even John Green. (How many teen boys are reading John
Green? Do you know any?) The
mother/daughter aspect cannot be overstated, either: helicopter moms who
themselves are not willing to grow up and are too involved in their girl’s
lives, and their teen girls who may cringe at being their mom’s “best
friend.” But I rant…
I posted to Drennan N.’s “Bookish Spring Blog” and Mercedes
M.’s “CubanCookingMama” blog.
Assignment 3:
I followed johngreenbooks.com and Stacked.
John Green’s site is wildly successful due to two
factors: his teen novels resonate with
his audience due to their realistic, often heartbreaking content and truly
relatable characters—paired with his genius in marketing himself through social
media. With his brother, he posts two
videos each week to his site and his YouTube channel, vlogbrothers, which has
been viewed more than 200 million times.
He also has over 1.2 million followers on twitter: he may be a married
man in his 30s, but he sure speaks teen (and pre-teen). He has been able to create a community of
“nerdfighters” who are committed to “decrease the overall worldwide level of
suck” through meaningful community service activities throughout the U.S.
Stacked’s motto is
“librarians. reviews. mayhem.” This site
is a moderated free-for-all for bookloving librarians to interact with other
librarians and share their love of books.
All forms of media are reviewed and dissected, with guest articles
written by experts in their field.
Opinions reign here—this site is not affiliated with ALA or PLA, but
it’s easy to see why it engages librarians and attempts to entice them to read
outside their comfort zone for the love of books. All topics are welcome here and visiting it
frequently, reader’s will be engaged in topics and materials they may never
have considered before. A winner to remember.
Assignment 4:
I visited HQ Teen. While touting its “unforgettable characters
and extraordinary stories” for teens, it seem to be a recent, tiny incubator
for the more mainstream women’s fare that
the publisher is best known for.
Publishing just 1-3 titles per month (July and August 2013 only), it is
obvious the HQ Teen imprint is looking for high concept, ultra-commercial
fiction—the next Hunger Games or Twilight series .and Teens at Random. Finding a successful teen author, I can only
imagine that the publisher hopes to develop their work into more adult,
mainstream romance fare. This is not a teen friendly site and seems to be
an afterthought--in reality, trolling for teen authors as a prelude to finding additional authors to join their "stable."
I also visited Teens@
Random. Given the immense size and
diversity of the Random House global empire, it’s logical that this site is
sprawling and inclusive and savvy to teen media: the homepage is visually fun,
book trailers are prominent, a You Tube site, links to popular authors,
recommendations for parents, “fun,” “community,” you name it. If I was an avid teen who reads, I’d
“belong.” This site really can hook and drag
you in.